eye makeup

envelop lashes in a weightless thickening mascara that lifts, curls & builds extreme volume. full of 100% naturally derived bamboo powder, tahitian microalgae & triple fruit extracts, and free of microplastic, parabens, silicone & mineral oil, this clean and nourishing jet-back formula wears comfortably...

create an endless range of eye-catching looks—from classic to dramatic—with this easy-to-use waterproof liner that delivers decadent, one-stroke color. inspired by ari’s signature eye looks, the intensely pigmented pure-color formula glides on smoothly without tugging or smudging—drawing both precise lines and sultry smoky eyes....

take lashes to sky-high heights with a jet-black lengthening mascara that lifts, volumizes & separates without flaking. formulated with a nourishing blend of 100% naturally derived bamboo powder, tahitian microalgae & triple fruit extracts, this good-for-lashes essential is free of microplastic, parabens, silicone &...

skip the extensions and still score visibly longer, thicker brows and lashes. breakthrough ingredients help hair nourish and flourish: tetrapeptide, a peptide from red clover flower extract, helps fortify follicles, while biotin, the gold standard in hair strengthening, helps defend against damage and breakage....

create both glam and everyday looks with a curated selection of easy-to-apply 3D lashes. the high-quality, luxe lash fibers mimic mink lashes but are 100% vegan and cruelty-free, while the clear, flexible band provides a barely-there feel for all-day wearability. whether you prefer long...

create endless eye looks with this multitasking stick that combines a lightweight, creamy texture with buildable, blendable color. whether you use it as a brow contour, brow highlighter or allover eye color, the non-sticky, non-greasy formula glides onto lids without pulling or tugging—providing the...

shape, sculpt & fill in sparse areas with this buildable, medium-to-full coverage, cream-to-powder formula. available in a wide range of shades for the perfect color match, the velvety soft pencil creates natural-looking hairlike strokes that are long-lasting, smudge-proof & fade-resistant. includes a built-in sharpener...

swipe on a natural-looking, laminated brow appearance that lifts, thickens & sets in seconds—without the crunch or stickiness. our innovative cloudlet wand does all the things: the flocked side picks up the perfect amount of product for precise application and seamless tail shaping, while...

create infinite eye looks without the guesswork with this color-coordinated palette. inspired by ari’s signature eye looks and powered by proprietary pigment technology, the ultra-blendable, talc-free formula delivers a lightweight feel and one-swipe, full-coverage payoff. the silky-cream texture glides smoothly over lids—laying down mesmerizing...

create high-performance eye effects—from classic to graphic—with this waterproof, longwearing marker that comes in inky-rich colors and lasts all day long. designed for unparalleled precision, ari’s go-to graphic liner is powered by flexible film formers for seamless single-stroke application and all-day comfort. the felt...

go from classic to dramatic in a single stroke with this longwearing, waterproof gel liner that glides on but delivers high-impact color like liquid liner. inspired by ari’s showstopping eye looks, the intensely pigmented formula goes on smoothly without tugging or skipping—drawing clean fine...

our r.e.m. beauty x wicked elphaba makeup set delivers everything needed to create a full face look inspired by her magical and powerful presence. the liquid eyeshadow in an ozmazing emerald green with champagne pearl shade coats lids in lustrous color and the matte black...

our stunning range of shimmering lustrous tones weightlessly wash over lids before drying down to a high-impact, crease-resistant finish. this new and improved, made-in-italy, clean formula now has vitamin e for added antioxidant care and a smoother application experience. swipe on one-stroke color with...

our stunning range of velvety rich matte tones weightlessly wash over lids before drying down to a high-impact, crease-resistant finish. this new and improved, made-in-italy, clean formula now has vitamin e for added antioxidant care and a smoother application experience. swipe on one-stroke color...

a set of 3 lustrous liquid eyeshadows in rosey tones, featuring labcoat (iridescent pink flip), comet (metallic champagne), and glitch (iridescent golden pink).our stunning range of shimmering lustrous tones weightlessly wash over lids before drying down to a high-impact, crease-resistant finish. this new and...

a set of 3 lustrous liquid shades for creating looks from elevated to everyday. featuring fembot (iridescent blue flip), comet (metallic champagne), and horoscope (iridescent taupe).our stunning range of shimmering lustrous tones weightlessly wash over lids before drying down to a high-impact, crease-resistant finish....

all 8 shades of our starlet lustrous liquid eyeshadows.set includes:siren: duochrome warm pinkglitch: iridescent golden pinkfembot: iridescent blue fliplabcoat: iridescent pink flipnebulous: shimmering silvercomet: metallic champagne horoscope: iridescent taupe muse: metallic bronzeour stunning range of shimmering lustrous tones weightlessly wash over lids before drying down to...

r.e.m. beauty x Wicked: For Good ozian forest eyeshadow palette and emerald city metallic eyeliner set, plus a free gift — our signature flourishing lengthening mascara to complete your enchanting eye look. bundle includes:r.e.m. beauty x Wicked:For Good ozian forest eyeshadow paletter.e.m. beauty x...

our r.e.m. beauty x Wicked: For Good palette, inspired by the enchanting ozian forest, comes to life in shade shifting duo chromes, vibrant metallics, and rich mattes. supporting shades range in tones, representing the unexpected magic of what you might find in the forest...

a limited edition r.e.m. beauty x Wicked: For Good set of dip-well liners that feature metallic tones in oz’s most beloved shades from cool toned silver to warm bronze with a reimagined gold and a metallic forest green. designed for precision and creativity, these...